Eager to see handiwork from various ethnic groups in northern Lao, I ate a quick dinner of street food, then took my time wandering past the various stalls. It was truly a feast for the textile lovers’ eye! Bags, wall hangings, scarves, slippers, blankets, you name it! My focus was primarily textiles, although there was quite a selection of various touristy accoutrements: temple bells, t-shirts, wooden bowls, silver jewelry, hats, decorative paper umbrellas, tissue box covers, and on and on.
Two items struck me as I walked through the market tonight:
- The lack of diversity between vendors (We call these things “competitive advantages” and “product differentiators” in the US.)
- Lots of relatively low quality products. (Working in Laos for some time now, I’ve discovered how to distinguish between poor and great quality products; these tonight, unfortunately, seemed almost mass-produced but were marketed otherwise.)
In addition to innovative designs, GIANNA artisans are excited about learning how to build scalable systems. They observe that their world is moving from an agrarian-based economy to a market-based economy, and they’re eager to learn how to thrive in this new era.
The production of products can provide such a beautiful and very tangible way to learn about systems creation and ways of thinking that will help artisans thrive in this ever-connected global economy. To this end, many products at the night market tonight weren't "fairly traded," so if you find yourself in Luang Prabang, I encourage you to consider buying from NGOs and other organizations that invest in the development of artisan communities. One such admirble organization is the Traditional Arts and Ethnology Centre located a few blocks from downtown.
The second point mentioned above about the plethora of low quality products prompted further investigation. I spoke to several people tonight who explained that the market demographic, typically backpackers, has been so price-focused that goods are often not crafted “with heart,” but simply made as quickly as possible using the cheapest materials available with little regard to quality, craftsmanship, originality, the environment, etc.
Markets adjust, and in the case of the night market, artisans are thinking first about earning enough money to cover basic needs. There's little thought about negative externalities assocated with crafting products. This is something you and I can help change.
One of the beautiful, and in the case of the night market, frustrating, things about capital markets is the connection between supply and demand. Consumers can affect change with their purchasing dollars, if they are educated. This is a point we at GIANNA strive to teach consumers—vote with your dollars! There are many factors to consider when purchasing products, including the environmental impact of the item (which has very tangible “costs” that may or may not be immediately felt), the quality of the work, the cultural significance of the work, the concept that the artisan is being paid a fair and living wage, and so forth....
The bottom line is that the night market is a place abuzz with activity and beautiful things, but if you venture here, please be mindful of the points listed above. And if you’re really serious about visiting Luang Prabang’s night market, let me know—I’ll direct you to a few of my favorite shops in the city that live by fair trade values.
Now for some images:
Here's an image of decorative paper umbrellas in striking colors! Just make sure to keep these for decorative purposes only... paper umbrellas and rain don't mix too well.
Various metal vessels, jewelry boxes, and decorative pieces. The larger silver bowls are commonly used to give morning alms to monks.












